Shimon Design is a studio for project-based brand design strategy, offering consulting in design management focused on visual strategy in marketing, planning in new innovative projects, etc. We collaborate with our local clients to create stronger visual branding. We also contribute with educational institutions to increase brand awareness for young future entrepreneurs.

Brand Design Concept Development / Brand Design Research / Brand Strategy Planning / Design Consulting / Visual Strategy / Planning and Concept Planning / Public Relations Strategy / CI (Corporate Identity) Development / VI (Visual Identity) Development / Rebranding / New Product Development / Brand Design / Advertising design / Web design / Public relations / sales promotion design / Package design / Sign design, etc.

SLEGO® SERIOUS PLAY® Workshop / Planning and management of corporate training / Facilitator support for global corporate workshops / Planning and support for corporate training at Agile Atelier / Tag line using Japanese and English (French, Dutch) Development / Multilingual overseas presentation strategy devising and design tool production / Exhibition planning and production / Support for opening overseas competitions / Support for Japan-Europe exchange business / Support for innovation creation / Planning of regional events through art education programs etc.

Shimon Design received The Best Brand Awards (Germany).

- The Best Brand Awards 2021
Asia & Oceania Award of Excellence.
Brand: du LOCAL, Forwardship-Biz.
- The Best Brand Awards 2021
Asia & Oceania Runner Up.
Brand: Sakamoto Farm, Shimon Design academie.
- The Best Brand Awards 2020
Asia & Oceania Award of Excellence.
Brand: Hassen

Shimon Design x SDGs
Fusayo Kaneko Vandyck @ Shimon Design in Japan and Marc Vandyck @ Agile atelier in Europe both care for our planet and keep contributing for sustainability activities, especially concerning SDGs.

Shimon Design is registered as Toyohashi City SDGs Promotion Partner from June 2021 (No.190). We are planning a project to promote SDGs in collaboration with local companies. We aim to contribute to the local community through the branding of San-en NeoPhoenix, providing an ecosystem stimulating open innovation.

Volunteer activities;
-2019 Participated in a garbage picking tour called "Plastic Whale" in Amsterdam. Interviewed by a Taiwanese TV station
-2011-2020 Momo-Kaki Orphans Fund Great East Japan
Fusayo sympathized with the concept of long-term support for 10 years for orphans affected by the Great East Japan Earthquake.
-2011 Volunteer in Watari Town, Miyagi prefecture which was damaged by the Great East Japan Earthquake. Dirt removing, house cleaning, disaster report issuance assistance, etc.

Fusayo Kaneko Vandyck founded Shimon Design, an independent Brand & Design Strategy Consulting studio. She also works for NUCB International College as an Admissions Officer, especially European areas.
She worked as an Art Director / Graphic Designer and a Design Director for 15 years at a creative agency, a global advertising agency and a local long-established venture company before she started her own business in 2018. Her career started with working on advertising and promotion projects and press Information design for Global companies.
Since 2018, she has started to work for startups in Aichi prefecture and she also has collaborated with the other local areas in Japan.

Fusayo’s superpowers are :
- think of unique brand design strategies for clients to support and achieve their goals;
- grow more “Local Business” with excellent creative teams;
- create new connections between Japan and Europe;
- think of sustainable and eco friendly visual strategies;

Her unique education background is based on Art (Graphic Design and Photography) and on a MBA, combining creativity with business strategy. She also wants to contribute more to Art Education. She has a couple of lectures with Art thinking using the LEGO® SERIOUS PLAY® method at NUCB Undergraduate School, and she has some Art events and LEGO® SERIOUS PLAY® workshops with companies, too.

Fusayo is a Professional Member of Japan Graphic Design Associations, a Professional consultant of Management and Design Expert at Economic development agency in Shizuoka, Japan, a Jury for ASIA BRAND PRIZE (Korea), an individual member of the Belgium-Japan Association & Chamber of Commerce (BJA), Japanisch-Deutsche Gesellschaft Region Toyohashi Aichi Japan, and Association Amicale des Ressortissants Japonais en France.

Certifications :
- Trained facilitator of LEGO® SERIOUS PLAY® method and materials
- Certified ScrumMaster, Scrum Alliance®
- Product Owner by Scrum Inc.
- London Business School
MASTERING DIGITAL MARKETING:
SEM, SEO, SOCIAL MEDIA AND BEYOND